Strategic Management: Competitiveness and Globalization- Concepts and Cases, 11th Edition

Description

Examine strategic management with the market-leading text that sets the
standard for the most intellectually rich, yet thoroughly practical, analysis
of strategic management today. Written by highly respected experts Hitt,
Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND
GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest
cutting-edge research and strategic management trends with ideas from some of
today’s most prominent scholars. This is the only text that integrates the
classic industrial organization model with a resource-based view of the firm
to give you a complete understanding of how today’s businesses use strategic
management to establish a sustained competitive advantage. A strong global
focus and examples from more than 600 emerging and leading companies place
ideas into context within an inviting, practical presentation. A wealth of
learning features and more than 30 all-new compelling cases examine a broad
range of critical issues confronting managers today. Engaging video cases,
CengageNOW online learning tools, and a complete electronic business library
help keep your study current and relevant. STRATEGIC MANAGEMENT:
COMPETITIVENESS AND GLOBALIZATION provides the solid understanding you need to
effectively apply strategic management tools and techniques for increased
performance and tomorrow’s competitive advantage. Read more

Features:

Product Details:

• Publisher ‏ : ‎ Cengage Learning; 11th edition (January 1, 2014)
• Language ‏ : ‎ English
• Hardcover ‏ : ‎ 896 pages
• ISBN-10 ‏ : ‎ 1285425170
• ISBN-13 ‏ : ‎ 77
• Item Weight ‏ : ‎ 3.45 pounds
• Dimensions ‏ : ‎ 8.25 x 1.5 x 10.25 inches
• Best Sellers Rank: #1,304,503 in Books (See Top 100 in Books) #627 in Strategy & Competition #2,662 in Systems & Planning #9,331 in Business Management (Books)
• #627 in Strategy & Competition
• #2,662 in Systems & Planning