Strategic Management: Competitiveness and Globalization- Concepts and Cases, 11th Edition
Description
Examine strategic management with the market-leading text that sets the
standard for the most intellectually rich, yet thoroughly practical, analysis
of strategic management today. Written by highly respected experts Hitt,
Ireland, and Hoskisson, STRATEGIC MANAGEMENT: COMPETITIVENESS AND
GLOBALIZATION, CONCEPTS AND CASES, Eleventh Edition, combines the latest
cutting-edge research and strategic management trends with ideas from some of
today’s most prominent scholars. This is the only text that integrates the
classic industrial organization model with a resource-based view of the firm
to give you a complete understanding of how today’s businesses use strategic
management to establish a sustained competitive advantage. A strong global
focus and examples from more than 600 emerging and leading companies place
ideas into context within an inviting, practical presentation. A wealth of
learning features and more than 30 all-new compelling cases examine a broad
range of critical issues confronting managers today. Engaging video cases,
CengageNOW online learning tools, and a complete electronic business library
help keep your study current and relevant. STRATEGIC MANAGEMENT:
COMPETITIVENESS AND GLOBALIZATION provides the solid understanding you need to
effectively apply strategic management tools and techniques for increased
performance and tomorrow’s competitive advantage. Read more
Features:
Product Details:
- Publisher : Cengage Learning; 11th edition (January 1, 2014)
- Language : English
- Hardcover : 896 pages
- ISBN-10 : 1285425170
- ISBN-13 : 77
- Item Weight : 3.45 pounds
- Dimensions : 8.25 x 1.5 x 10.25 inches
- Best Sellers Rank: #1,304,503 in Books (See Top 100 in Books) #627 in Strategy & Competition #2,662 in Systems & Planning #9,331 in Business Management (Books)
- #627 in Strategy & Competition
- #2,662 in Systems & Planning
| Dimensions | 10.87 × 8.58 × 2.0 in |
|---|---|
| Ean | 9781285425177 |
| Mpn | 43171-318360 |
| GTIN | 09781285425177 |
| Isbn | 1285425170 |
| ISBN10 | 1285425170 |
| ISBN13 | 9781285425177 |
| Upc | Does not apply |
| Brand | Cengage Learning |
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