Shoe Dog
Description
In this instantand tenacious New York Times bestseller, Nike founder and board
chairman Phil Knight “offers a rare and revealing look at the notoriously
media-shy man behind the swoosh” (Booklist, starred review), illuminating his
company’s early days as an intrepid start-up and its evolution into one of the
world’s most iconic, game-changing, and profitable brands. Bill Gates named
Shoe Dog one of his five favorite books of 2016 and called it “an amazing
tale, a refreshingly honest reminder of what the path to business success
really looks like. It’s a messy, perilous, and chaotic journey, riddled with
mistakes, endless struggles, and sacrifice. Phil Knight opens up in ways few
CEOs are willing to do.” Fresh out of business school, Phil Knight borrowed
fifty dollars from his father and launched a company with one simple mission:
import high-quality, low-cost running shoes from Japan. Selling the shoes from
the trunk of his car in 1963, Knight grossed eight thousand dollars that first
year. Today, Nike’s annual sales top $30 billion. In this age of start-ups,
Knight’s Nike is the gold standard, and its swoosh is one of the few icons
instantly recognized in every corner of the world. But Knight, the man behind
the swoosh, has always been a mystery. In Shoe Dog, he tells his story at
last. At twenty-four, Knight decides that rather than work for a big
corporation, he will create something all his own, new, dynamic, different. He
details the many risks he encountered, the crushing setbacks, the ruthless
competitors and hostile bankers—as well as his many thrilling triumphs. Above
all, he recalls the relationships that formed the heart and soul of Nike, with
his former track coach, the irascible and charismatic Bill Bowerman, and with
his first employees, a ragtag group of misfits and savants who quickly became
a band of swoosh-crazed brothers. Together, harnessing the electrifying power
of a bold vision and a shared belief in the transformative power of sports,
they created a brand—and a culture—that changed everything. Read more
Features:
Product Details:
- Publisher : Simon & Schuster Audio; Unabridged edition (April 26, 2016)
- Language : English
- Audio CD : 0 pages
- ISBN-10 : 1508211809
- ISBN-13 : 08
- Item Weight : 10.4 ounces
- Dimensions : 5 x 1 x 6 inches
- Best Sellers Rank: #2,069,118 in Books (See Top 100 in Books) #1,395 in Basketball Biographies (Books) #5,463 in Business Professional's Biographies #10,895 in Books on CD
- #1,395 in Basketball Biographies (Books)
- #5,463 in Business Professional's Biographies